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Beat Your Competition With a Comprehensive Amazon Competitor Analysis

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You must have often heard that if you know your enemy well, you need not fear any battle. This can’t be truer for Amazon marketplace.  There are over 800 new sellers who sign up to become a seller on Amazon every day. This figure clearly tells us about the intensity of competition on the marketplace. If you want to outperform other million sellers on the platform, you must plan on doing a comprehensive competitor analysis on Amazon . 2ndoffice Amazon Competitor Analysis Here’s how to get started: Understand who your main competitors are Find out the products that top brands are selling on Amazon. Once you’re clear about these products, you must ideally avoid selling them unless you’re sure that your products have distinct features and can beat your competitors’ products. The reason for this is that well-established brands are capable of providing better discounts. What to do to compete with these main competitors: Identify those products of yours that hav...